Is color really that important for a roof?
In the past, a roof was generally perceived as merely a functional component of a house. Today, a homeowner’s decision to purchase shingles is based roughly 60 percent on their color. Builders have become more cognizant of this and new home projects are increasingly designed with set color themes in mind, themes that give projects a sense of balance and unity. Similarly, renovation and remodeling projects incorporate color as a key criterion in material selection.

Should I go with dark or light colors?
Keep in mind that the color of a roof can totally change the overall appearance of a house. A steeply-pitched dominant roof can become a focal point of the house design with darker or bolder colors, unless there isn’t enough wall surface to support the heavier, more imposing character these shingles would impart to the roofline. On mansard-style homes, a dark roof can overpower the rest of the facade; light roofs are less imposing and tend to make the structure taller and more proportionate.

Is it safer to select a color that is similar or in the same color family as the rest of the home exterior?
Absolutely not. Color harmony can be achieved by way of either analogy or contrast. You must decide whether shingle colors should fuse or contrast with other materials. The choice depends often on the area of the surfaces involved and on the architectural detailing of the building. High contrast is usually preferred to outline small surfaces such as doors, windows, shutters and gables. Large surfaces of highly contrasting colors will have dramatic impact on the overall appearance. If the colors are harmonious, if they are commonly “understood” combinations such as blue and gray or green and brown, the eye will accept them more readily.

Do dark colors make a house look smaller?
No. It is a contrast of dark versus light colors that makes a house appear smaller than it really is. Conversely, the use of soft-contrast color combinations results in the house appearing larger.